Websites vs. Mobile Apps : A Content Analysis of Tampa Bay's News

Brittany Danielle Padley

A thesis submitted in partial fulfillment of the requirements for the degree of Master of Arts, Department of Journalism and Media Studies, College of Arts and Sciences, University of South Florida St. Petersburg

Abstract

Due to changing technology news organizations now offer multiple platforms through which consumers can get their news. However, does having more outlets mean we are getting better news, or at the least, more news? A content analysis of 3,910 news stories from two news organizations local to the Tampa Bay area: WTSP 10 News and WFTS ABC Action News examined the content provided through each organization’s website homepage and compared this content to that published by the same organization’s news app. Stories were collected from each organization’s website and app in a 10 day time period. Results indicated that content provided on news apps is the same as the content provided on the news websites because media organizations have yet to take advantage of the technology the app platform has to offer.