Is it better to be naughty or nice?
Excerpt: “This research extends the discussion of doing well while doing good through a comparison of two portfolios, one consisting of firms widely recognized as socially responsible and the other of firms selected for inclusion in Ahren's Vice Fund, with the S&P 500.” (p.84).
Institutional Investor, Inc.
Shank, T.M., Manullang, D.K. & Hill, R.P. (2005). Is it better to be naughty or nice? The Journal of Investing, 14(3), 82-87.
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